Blogs

New Year, New Digital You?

Ecommerce
4
min read
2024, was a year of remarkable evolution in the tech industry. Key trends included the rise of AI-driven personalisation, the increasing importance of mobile-first design, and the surge in e-commerce integrations to meet the growing demands of online consumers.
Untapped
Putting your business in the worlds pocket
Published
March 17, 2025

Our long-term client Cotswold Veg Box has taken a bold step into 2025 by embracing these changes and elevating their digital presence.

Check out their new site here: www.cotswoldvegbox.com

From Humble Beginnings to Digital Mastery

CVB started its very humble digital journey on Squarespace in 2019. At the time, Squarespace was the optimal choice for an all-in-one website build, offering:

  1. Ease of Use: Intuitive drag-and-drop interface ideal for businesses without extensive technical expertise.
  2. Beautiful Templates: A wide range of professionally designed templates allowed for quick and aesthetically pleasing website launches.
  3. Integrated Hosting and Security: Reliable hosting services with built-in security features, ensuring websites were always up and safe.

Why Shopify is the Perfect Choice for 2025

As the e-commerce landscape has evolved, so have the needs of businesses like CVB. Shopify has emerged as the go-to platform for several compelling reasons:

  1. Total Customisation: Shopify gives businesses the ability to shape their e-commerce store to suit their business needs, rather than force them to structure the business around limited e-commerce capabilities.
  2. Scalability: Whether you're a small start-up or a large enterprise, Shopify scales seamlessly with your business growth, offering advanced features as needed.
  3. SEO and Marketing Tools: Comprehensive tools to enhance search engine visibility and execute effective marketing campaigns.

Congratulations to Cotswold Veg Box!

We are thrilled to support CVB in this exciting transition. By moving to Shopify, they are well-positioned to leverage the latest e-commerce trends, optimise their customer experience, and drive sustained growth in 2025 and beyond.

New Growth Highlights:

We have seen immense results and growth since their move. Their conversion rate has increased to 5.5% from 1.9% - a huge increase of 3.6%. Additionally, they are acquiring a new franchise in Wimbledon.

“We have worked with Untapped throughout our (nearly) 5 years as a company and can thoroughly recommend their services. They set up our very first website within 2 weeks when, we first started, and have worked closely with us ever since to aid us in the development of our business. They have just completed the build of a brand new Shopify website for us and it is incredible, giving us the new platform we need to build our business in the future.”
- Alex Thompson - Cotswold Veg Box General Manager

Your New Digital You?

At Untapped we offer services from simple brand enhancements to full brand identities, e-commerce website builds to bespoke e-commerce software development, as well as the SEO, Digital & social marketing your business needs to sore and outshine your competitors.

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