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Astro Prepare

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Building the Ultimate Astronaut Selection Platform & Training Consultancy

Who

AstroPerform is revolutionising how space agencies and aspiring astronauts prepare for the final frontier. Tasked with creating the world’s most advanced astronaut selection application, they approached Untapped with a bold mission: to build a cutting-edge testing platform for space agencies worldwide and a premium consultancy hub for aspiring astronauts. Their vision was to teach, assess, and evaluate candidates who could be the next generation of space travellers.

What

AstroPerform’s vision encompassed three core components to create a comprehensive platform: 1. Brand Identity: AstroPerform needed a distinctive identity that captured the essence of their ambitious mission. This included a complete brand overhaul for AstroPerform and its two sub-brands, Astro Select and Astro Prepare. 2. Members Portal: The platform required a sleek, members-only portal to teach budding astronauts. This portal needed to include a payment gateway for premium content, interactive learning materials, and engaging resources to help users prepare for astronaut selection processes. 3. Testing Application: At the heart of the project was the astronaut selection application—a robust, white-label tool for space agencies to evaluate candidates. It needed to be intuitive, reliable, and precise, providing a seamless user experience while supporting complex testing requirements.

The project included:

Full brand identity for AstroPerform and two sub-brands.
Members portal with paywall, user accounts, and premium content.
Custom-built astronaut selection application for space agencies.
Dynamic lead generation form for user engagement.

How

The first phase of AstroPerform launched in October 2023, introducing a free assessment tool that allows users to test their readiness for astronaut selection. This feature provided an engaging entry point for aspiring astronauts while showcasing the platform’s capabilities. In November 2023, the members portal went live, offering premium content, articles, and a practice test with 50 questions modelled after real astronaut selection processes. Built using Webflow and Memberstack, the portal delivers a seamless, user-friendly experience for subscribers.
The custom astronaut selection application, developed as a React web app, serves as the platform’s centrepiece. It offers space agencies a powerful, white-label tool to conduct evaluations with precision and reliability. AstroPerform’s dynamic lead generation form adds another layer of interactivity, providing users with personalised results that increased engagement and encourage them to explore further.

The Impact

AstroPerform successfully transformed their ambitious vision into a cutting-edge platform.
A bold and distinctive brand identity established their authority in the industry.
The user-friendly members portal engages aspiring astronauts with premium resources and practice tests.
The white-label astronaut selection application provides space agencies with a reliable and intuitive testing tool.
The project launched ahead of schedule, delivering early results and strong user engagement.
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Here’s what they had to say

Incredible expertise and service - completely above and beyond. Admittedly I was a challenging client for Untapped; I had a strong idea in my head that I wanted executing, in a limited time and with a modest budget. Not only did they wholeheartly accept the challenge, but improved the ideas I had, suggested innovative concepts I hadn't considered, and made it all look really slick. Bringing Untapped on board was one of my best decisions, and they continue to support Astro Perform with as much enthusiasm post project as they did on day one!
The Untapped team are fantastic partners. We very much appreciated their open, honest and rapid communication — which is a rare find! They can be counted on to provide holistic solutions that go beyond just meeting the initial brief — and they go the extra mile ensure that the end product is truly exceptional.
AstroPerform’s journey showcases how innovative technology, creative branding, and user-centric design can redefine an industry. By turning their cosmic dream into a reality, AstroPerform now stands at the forefront of astronaut selection and education, inspiring the next generation of space explorers.

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